
CANNABIS COVERAGE IS HERE
Novus Cannabis MedPlan CEO Frank Labrozzi speaks with HealthLeaders in an exclusive interview
KEY TAKEAWAYS
- Increased legalization of marijuana and recognition of its health benefits is growing across the U.S.
- This and a confluence of other developments is helping Novus Cannabis MedPlan pioneer coverage for both recreational and medical cannabis use.
- The result? The business of cannabis is now speaking the language of healthcare and using traditional industry strategies to attract members, brokers, and payers.